Creative Retainers

Consistent creative support for brands that want to grow, without starting from scratch every time.

Most strong brands don’t struggle with ideas. They struggle with consistency, momentum and follow-through.

A creative retainer removes friction by giving you ongoing access to a trusted creative partner who already understands your brand, your goals and your audience, so you can focus on running your business while your content keeps moving forward.

A simple, low-risk start.

To make it easy to get started:

  • Retainers are flexible and transparent

  • Scope is clearly defined

  • No long-term lock-ins

  • We evaluate what’s working and adjust as needed

The goal is not volume, it’s impact and consistency.

Let’s see if a retainer makes sense.

If you’re curious whether a creative retainer is the right fit for your business, let’s talk it through.

  • No pressure.

  • No pitch deck.

  • Just a conversation about where you’re headed and how we might help.

Why a retainer instead of one-off projects?

One-off projects are great for single needs. Retainers are better for building something over time.

With a retainer, you get:

  • Faster turnaround and fewer revisions

  • A deeper understanding of your brand and voice

  • Consistent content without re-explaining the vision

  • Predictable budgeting and planning

  • Better results through continuity and trust

Simply put: the work gets better because the relationship gets better.

Who is this for?

Creative retainers work best for:

  • Businesses producing content regularly

  • Brands that value long-term relationships

  • Teams who want a reliable creative partner, not a vendor

  • Owners and marketing leaders who want things handled, not managed

If you’ve ever thought “We need to keep momentum going” — a retainer is probably a fit.

Retainer options.

Every retainer is customized, but most partnerships fall into one of these three tiers:

#1 Essentials

Ongoing creative support for brands that need consistency.

  • Monthly content production

  • Editing and refinements

  • Light strategy guidance

  • Ideal for small teams and local businesses

#2 Growth

For brands actively building visibility and momentum.

  • Strategy + content planning

  • Video production and editing

  • Social, web and campaign assets

  • Ideal for growing companies and organizations

#3 Partner

Full creative partnership and direction.

  • Creative direction and brand oversight

  • Priority scheduling and faster turnaround

  • Ongoing content, campaigns, and refinement

  • Ideal for established brands and agencies

Most retainers begin with a 3-month commitment, allowing enough time to build rhythm, clarity, and measurable value.

What makes McKenzie Creative different?

We don’t just deliver assets, we help shape the story behind them.

With over 30 years of experience in video production, directing, editing, and brand development, we work closely with clients as a creative partner, not a transaction.

That means:

  • Clear communication

  • Thoughtful strategy

  • Hands-on execution

  • And work that reflects who you actually are

Many of our best client relationships started with a simple conversation and grew into long-term partnerships built on trust.

Start the conversation