My name is James McKenzie and I’m the founder of McKenzie Creative, Inc. I began my creative career in the early ’90s as a graphic designer, helping brands shape their identity through strong visuals, typography, and layout. That foundation in design taught me how to distill big ideas into simple, compelling messages—and it naturally led me into branding, strategy, and eventually, storytelling through film.

Over the years, I evolved from designing logos and campaigns to directing videos that bring those brands to life in motion. Today, I combine decades of design-thinking with cinematic storytelling to create video content that connects emotionally and delivers results—whether that’s a commercial spot, a nonprofit story, or a high-impact pitch deck video.

Having worked on all sides of production—from concept to final edit—I understand how to deliver creative that’s not only beautiful, but on-brand, on-message, and on-budget. I’ve partnered with agencies, businesses, and nonprofits who trust me to lead, collaborate, and bring their vision to life with clarity and heart.

Technology and platforms change—but the core principles of great storytelling and great design remain constant. That’s the perspective I bring to every project.

Filmmaker, creative director and former designer who still sweats the small stuff.